Maximizing Customer Experience & Sales: ProSmoke BBQ’s AI-Powered Success in Outdoor Cooking
Ceyda Duz
Industry
Outdoor Cooking & BBQ Equipment
Mostly Used Features
- Smart Product Recommender
- Real-Time Customer Support Automation
Channels
Shopify
Tools
Juphy’s AI Agent for E-Commerce
About ProSomke BBQ
ProSmoke BBQ is a UK-based retailer specializing in high-quality BBQ smokers, grills, and accessories. Catering to enthusiasts and professionals, ProSmoke BBQ offers premium outdoor cooking equipment that enhances the grilling experience. Their Shopify store provides an extensive range of products, attracting both home cooks and competitive pitmasters.
Before Juphy: The Challenge
Before Juphy, ProSmoke BBQ faced a significant challenge: providing quick, expert guidance on product specifications, sizing, and availability for their diverse range of smokers and grills. Customers often needed highly detailed information to make informed purchasing decisions for high-value equipment.
Their human support team was frequently overwhelmed with complex questions like:
- “I’m interested in a 1975 Black Wagon vs. a 1975 Trailer. What are the key differences?”
- “How many pork butts can your 250 offset smoker actually fit?”
- “Do you have the Gozney Arc in stock? We want to see the size differences.”
- “What are the shipping options available for a 250 offset smoker?”
Manually addressing these queries, which demanded extensive BBQ expertise, consumed substantial time and effort. Previously, this repetitive workload was demanding around 4+ hours weekly from their human team.
The Turning Point: Juphy’s AI-Powered BBQ Expert
ProSmoke BBQ adopted Juphy AI to act as their top sales rep and resident BBQ expert, available 24/7. Seamlessly integrated with Shopify, Juphy AI was trained on ProSmoke’s entire product catalog, specifications, and inventory data. It now guides visitors through product details, helps them find exact matches, and provides real-time stock availability for both online and for offline store inquiries.
Key capabilities enabled by Juphy AI include:
- Smart Product Recommender: Analyzing visitor behavior and inquiries to provide personalized BBQ suggestions and comparisons (e.g., between smoker models, or grill sizes).
- Real-time Inventory Tracking: Helping customers check stock availability instantly for specific products.
- Automated Customer Support: Providing instant, accurate information on product specifications, shipping policies, and back-in-stock notifications.
- 24/7 Availability: Ensuring customers receive expert advice outside business hours.
This transformation delivered instant, trustworthy answers, empowering BBQ enthusiasts to buy with confidence and freeing the human team for high-value tasks.
The Transformation: Measurable Growth, Efficiency, and Customer Confidence
In just 4 months, Juphy’s AI delivered significant impact:
- Delivered 418 personalized product recommendations, increasing engagement and conversion opportunities by guiding customers toward the perfect BBQ equipment for their needs.
- Generated $17,243 in revenue from 42 direct AI-driven sales, demonstrating Juphy’s immediate impact on the bottom line and delivering a strong 20X ROI.
- Juphy AI managed 588 BBQ-related customer inquiries on ProSmoke’s website, significantly cutting the support workload. Handling this volume manually would have required over 95 hours of human agent time (assuming 10 minutes per conversation).
- This automation directly saved the human support team 50+ hours of manual work within 120 days, allowing them to focus on complex, bespoke customer needs and strategic business growth.
- Provided 24/7 support, with 22% of responses at night, ensuring shoppers researching outside business hours received timely help. This prevented potential lost sales during non-working hours.
Upsell & AOV Impact
By delivering precise product details and personalized recommendations, Juphy AI helped customers confidently choose high-value items and discover complementary products. This led to an 10% increase in Average Order Value (AOV), as customers frequently added specialty rubs, accessories, or larger models to their purchases.
These results empowered ProSmoke BBQ’s team to focus on curating their premium offerings and connecting with the BBQ community, while the AI agent handled high-volume support and guided sales.
💡 See personalized sales support in action — start your free Juphy trial today and boost your Shopify sales.
24/7 Expert Assistance for Every Pitmaster
ProSmoke BBQ customers often research and shop for high-value equipment outside traditional business hours. Before Juphy, urgent questions about product specifications, shipping, or stock updates went unanswered, leading to missed sales. With Juphy AI’s round-the-clock automation, customers now get instant answers to:
- Detailed comparisons between different smoker models or grills.
- Real-time stock availability and back-in-stock notifications for popular items.
- Specific shipping options and timelines for large BBQ setups.
- Advice on fitting capacity (e.g., “how many pork butts”).
This significantly increased conversions during off-hours and saved the human team substantial hours on repetitive, yet crucial, inquiries.
Built for Shopify Certificate: A Standard of Excellence
Juphy AI holds the ‘Built for Shopify’ badge, a mark of quality and reliability within the Shopify ecosystem. This certification demonstrates Juphy’s commitment to meeting Shopify’s highest standards for app performance, security, and seamless integration.
Unlike other AI solutions, Juphy is fully embedded within the Shopify admin console, allowing merchants to manage everything from a single panel without switching between platforms. This integration ensures a smooth workflow, enhancing usability and credibility.
Additionally, Juphy achieves full API integration with Shopify, providing real-time access to all Shopify data. As a result, Juphy’s AI Agent delivers significantly enhanced performance, offering superior functionality and user experience.
What You Can Expect If You’re a Shopify Outdoor Cooking & BBQ Retailer
If you’re a Shopify store specializing in outdoor cooking, BBQ equipment, or any high-value, specification-driven product category, aiming to:
- Deliver personalized expert product recommendations at scale.
- Automate customer support for detailed product, shipping, and stock inquiries.
- Capture sales and engage customers 24/7, even outside business hours.
- Free up your expert team from repetitive questions to focus on growth.
…you’ll likely see:
✅ Over $17,000 in direct additional revenue from AI chats in 4 months.
✅ Up to 50+ hours saved monthly in manual support time (approx. 4 hours weekly).
✅ Significant increase in off-hours conversion rates (e.g., 22% of responses at night).
✅ Stronger customer confidence and fewer abandoned carts due to instant, accurate information.
✅ Estimated 10% increase in Average Order Value (AOV) due to effective upsell/cross-sell.
Ready to Fire Up Your Online Sales and Support?
Start your free trial with Juphy today and provide your customers with personalized, expert-level support — anytime, anywhere. See how fast your Shopify store can gain efficiency and increase sales with Juphy AI’s digital agent from day one.
Experience it live in under a minute — no technical skill needed.