Unlocking Skincare Success: Daily Beauty’s Journey with Juphy AI

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Ceyda Duz
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Industry

Skincare & Beauty

Mostly Used Features

  • Smart Product Recommender
  • Customer Support Automation
  • 24/7 Automated Support

Channels

Shopify

Tools

Juphy’s AI Agent for E-Commerce

Daily Beauty's website

About Daily Beauty

Daily Beauty is a skincare brand based in the Netherlands, specializing in high-quality skincare products tailored to diverse skin needs. Whether customers are looking for hydration, anti-aging solutions, or remedies for sensitive skin, Daily Beauty focuses on delivering personalized advice and effective solutions. Its commitment to customer satisfaction is reflected in its strategic use of Shopify’s platform to create a seamless shopping experience.

Before Juphy: The Challenge

Before Juphy, Daily Beauty faced a significant challenge: their extensive skincare catalog, while comprehensive, often overwhelmed customers seeking personalized solutions. Without immediate, tailored guidance, many visitors struggled to choose the right products for specific concerns, leading to decision fatigue and potentially abandoned carts.

The human support team was also constantly fielding common inquiries about product suitability, routine building, and basic order details. Customers frequently asked:

  • “Which products are best for sensitive skin types, specifically for redness?”
  • “How can I layer my skincare products for better results, combining this serum and that moisturizer?”
  • “What should I use to reduce dark spots or even out my skin tone effectively?”
  • “Is this product suitable for acne-prone skin?”
  • “Can you provide details about my order tracking or the returns process?”

Ensuring responsiveness around the clock, especially given their global audience and peak shopping hours (evenings and weekends), was critical to capturing potential sales and maintaining customer trust. Manually addressing these recurring questions was time-consuming and resource-intensive, leading to additional 10 hours of support time per week, often delaying purchasing decisions.

Daily Beauty review

The Turning Point: Juphy’s AI-Powered Skincare Advisor

Daily Beauty adopted Juphy AI to transform its customer engagement, providing personalized skincare guidance and instant 24/7 support. Seamlessly integrated with Shopify, Juphy AI was trained on Daily Beauty’s entire product catalog and expert knowledge base, acting as a knowledgeable digital skincare advisor.

Key capabilities enabled by Juphy AI include:

  • Smart Product Recommender: Utilized customer inputs (skin type, concerns, goals) and Browse behavior to provide highly specific recommendations. This included suggesting specific pairings, advising on routine-based layering, and recommending goal-oriented solutions (e.g., for hyperpigmentation or hydration).
  • 24/7 Automated Support: Handled a wide range of customer inquiries, from personalized product guidance and skincare-specific questions to routine queries about delivery, returns, and real-time order updates.

This transformation delivered actionable, relevant guidance instantly, enhancing the shopping experience and ensuring customers received timely, professional interactions at any hour.

Juphy AI on Daily Beauty's website

The Transformation: Enhanced Discovery, Efficiency, and Customer Trust

Over 6 months, Juphy’s AI delivered significant impact:

  • Increased customer satisfaction: Personalized recommendations aligned precisely with individual needs and concerns, making customers feel understood and confident in their choices.
  • Enhanced product discovery: Customers could easily find suitable products, leading to improved conversion rates and encouraging repeat purchases.
  • Streamlined decision-making: The AI agent’s instant guidance reduced customer hesitation, helping to minimize cart abandonment.
  • Round-the-clock support: Customers experienced uninterrupted service no matter the time of day, effectively handling off-hours traffic and building trust.
  • Significant time savings: The AI’s ability to manage a vast array of common inquiries freed up the human support team, allowing them to focus on high-priority or complex cases requiring nuanced human intervention.
  • Improved conversion rates: Seamless, 24/7 engagement provided by the AI agent encouraged customers to complete purchases, even during peak shopping times or late hours.

Upsell & AOV Impact

Thanks to smarter, personalized recommendations, Daily Beauty saw a measurable lift in average order value (AOV) by 7%, as customers increasingly purchased complementary skincare products and built more comprehensive routines. These results freed Daily Beauty’s team to focus on strategic growth, while the AI agent handled routine inquiries — maintaining a seamless, expert-level shopping experience 24/7.

These results enabled Daily Beauty to scale its personalized service, transforming the online shopping experience into a seamless, expert-guided journey.

💡 See personalized sales support in action — start your free Juphy trial today and boost your Shopify sales.

Juphy AI on Daily Beauty's website

24/7 Seamless Engagement: Capturing Every Customer Interaction

As a globally recognized brand, Daily Beauty needs to be available for its customers regardless of time zones. Before Juphy, inquiries outside business hours, or during weekend peaks, risked going unanswered. With Juphy AI’s uninterrupted 24/7 automated support, customers now get instant responses to:

  • Detailed product suitability (e.g., for acne-prone or sensitive skin).
  • Best product choices for specific conditions (e.g., dry winter skin).
  • Real-time order tracking and return process information.
  • Guidance on combining various skincare products.

This ensures continuous, professional interaction, boosting customer trust and significantly improving the ability to capture sales opportunities at any time.

Built for Shopify Certificate: A Standard of Excellence

Juphy AI holds the ‘Built for Shopify’ badge, a mark of quality and reliability within the Shopify ecosystem. This certification demonstrates Juphy’s commitment to meeting Shopify’s highest standards for app performance, security, and seamless integration.

Unlike other AI solutions, Juphy is fully embedded within the Shopify admin console, allowing merchants to manage everything from a single panel without switching between platforms. This integration ensures a smooth workflow, enhancing usability and credibility.

Additionally, Juphy achieves full API integration with Shopify, providing real-time access to all Shopify data. As a result, Juphy’s AI Agent delivers significantly enhanced performance, offering superior functionality and user experience.

badge built for shopify light

What You Can Expect If You’re a Shopify Skincare & Beauty Brand

If you’re a Shopify store in the skincare & beauty industry, aiming to:

  • Optimize product discovery and provide personalized recommendations at scale.
  • Offer seamless 24/7 customer support for product guidance and routine building.
  • Reduce decision fatigue and boost customer confidence.
  • Free up your support team for complex or sensitive cases.

…you’ll likely see:

Increased customer satisfaction through personalized, instant guidance.

Enhanced product discovery leading to more confident purchases.

Streamlined decision-making and reduced cart abandonment.

Round-the-clock support that captures off-hours sales opportunities.

Significant 10-hour time savings per week for your human support team.

Improved conversion rates and a positive impact of a potential 7% increase in Average Order Value (AOV).

Ready to Transform Your Skincare Shopping Experience and Boost Sales?

Start your free trial with Juphy today and provide your customers with personalized, expert-level support — anytime, anywhere. See how fast your Shopify store can gain efficiency and increase sales with Juphy AI’s digital agent from day one.

Experience it live in under a minute — no technical skill needed.

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