UK Water Filters Sold 70+ Products and Generated $11,500 Revenue with Juphy’s AI Sales Assistant
Ceyda Duz
Industry
Water Filtration
Mostly Used Features
- Smart Product Recommender
- 24/7 Sales Assistance
- Customer Support Automation
Channels
Shopify
Tools
Juphy’s AI Agent for E-Commerce
Executive Summary
Since June 2024, Juphy’s AI Agent has redefined the shopping experience on UK Water Filters website. By providing clear, actionable information, and personalized water filter recommendations, Juphy’s ‘Built for Shopify’ badged AI Agent directly contributed to 75+ water filter sales and generated $11,500 in additional revenue purely from AI-led sales, without any human intervention. This achievement proves Juphy’s effectiveness as a fully AI-driven sales accelerator. With 60% of product recommendations made during regular office hours and 40% during out-of-office hours, the AI Agent ensured consistent support for both daytime and late-night shoppers, offering round-the-clock assistance and enhancing customer satisfaction.
About UK Water Filters
UK Water Filters is a leading provider of high-quality water filtration solutions based in the United Kingdom. They specialize in providing consumers with eco-friendly and efficient water filters for homes and businesses. The company has 23,000 different products ranging from under-sink filters to whole-house systems, offering a range of solutions to suit various water purification needs. Operating on Shopify with their Shopify Advanced plan, UK Water Filters is dedicated to providing customers with the best products and service, ensuring clean and safe drinking water at home.
USE CASE #1: How Smart Product Recommendations Drove $11,500 in Additional Sales Revenue
The Challenge
UK Water Filters was looking for a solution to increase their website conversion rates as their extensive product catalog with 23,000 water filters often made it challenging for customers to select the best product for their specific needs. Many visitors were unsure which filter would suit their apartment and needed instant, reliable guidance to make quicker, informed purchasing decisions.
The Solution
Juphy AI’s Smart Product Recommender provided personalized product recommendations based on customer preferences and previous interactions and informed and educated customers about the specifics of the products such as the installation process, maintenance, and picking the most suitable product for their home. This approach ensured customers received accurate, relevant suggestions, driving higher engagement and improved conversion rates.
The Results
- 2,525 products recommended, effectively matching customer needs with suitable solutions.
- 75 successful sales resulted in an additional $11,500 in revenue within just 3 months, delivering an 8X ROI to UK Water Filter’s investment to Juphy’s AI Agent.
USE CASE #2: Automating Customer Support and Saving Time
The Challenge
UK Water Filters was receiving an increasing number of complex customer queries related to product compatibility, installation instructions, and technical specifications. Given the nature of their products, UK Water Filters needed to offer consistent, reliable customer support at all times, including outside of business hours. With a growing customer base, they wanted a solution that would ensure no customer query went unanswered, even at night.
Common customer inquiries included:
- “Which whole house water filter would be suitable for my 3 bathroom apartment?”
- “What’s the difference between reverse osmosis and activated carbon filters?”
- “Can your water filter remove chlorine and fluoride?”
- “Do you offer a filtration system suitable for well water?”
The Solution
Juphy’s AI Agent provided 24/7 customer support, delivering timely product recommendations and answering questions around the clock with its Customer Support Automation. This not only helped capture late-night shoppers but also ensured that all customers received quick and accurate responses, regardless of time zone.
The Results
- 3,063 conversations handled by Juphy AI, addressing customer queries promptly and efficiently.
- Saved 400+ hours of customer support time per month, improving overall efficiency and response times.
Looking Ahead
UK Water Filters plans to continue expanding their use of Juphy AI to personalize the shopping experience for their customers further. The company aims to leverage the AI’s capabilities to drive even more conversions, especially during outside office hours, and improve the overall customer journey. As they continue to grow, UK Water Filters intends to further integrate Juphy AI into their Shopify business to streamline their customer support and further increase their sales with expert-level assistance for customers around the world.
