Empowering Customer Education: How Juphy AI Informed Potential Customers at JungKwanJang
Ceyda Duz
Industry
Supplements
Mostly Used Features
- Smart Product Recommender
- Expert-Level Guidance
- Customer Support Automation
Channels
Shopify
Tools
Juphy’s AI Agent for E-Commerce
About JungKwanJang
JungKwanJang is a top Korean Red Ginseng brand with over 120 years of experience, offering premium supplements that combine tradition and innovation. The brand’s products are trusted by customers worldwide for their purity, quality, and health benefits. With a strong commitment to customer well-being, JungKwanJang delivers top-tier supplements across 40+ countries via their Shopify store.
Before Juphy: The Challenge
Before Juphy, JungKwanJang frequently received detailed inquiries from customers who were unsure about which ginseng product was right for them. With such a vast array of options, providing the right guidance was essential to converting visitors into buyers.
Their customer support team also faced a significant time burden in answering recurring customer questions and guiding them through product options. These repetitive inquiries, ranging from specific health concerns to product differences and dosages, consumed more than 10 hours weekly of their human team’s time. This diverted focus from more complex, nuanced customer interactions.
Typical customer questions included:
- “I lost weight after a few surgeries, about 15 lbs. I have flab and wrinkles on my arms and am 75 years old. I’m looking for high-quality collagen.”
- “Hi, I’m looking to order a small quantity of Red Ginseng root.”
- “Can kids take the immune support liquid stick with Korean Red Ginseng and elderberry from JungKwanJang?”
- “What is the difference between the Hong Sam Won drink pouch and the Pill King?”
- “How many times a day should I take Ginseng?”
- “Can people with high blood pressure use the Women’s Balance Korean Red Ginseng capsules from JungKwanJang?”
Moreover, JungKwanJang’s global customer base posed a challenge in delivering personalized, timely, and expert-level support, especially outside regular business hours. Customers frequently sought detailed product information, including ingredients, usage, and health benefits, but there was a need for a solution that could address these queries 24/7.
The Turning Point: Juphy AI as JungKwanJang’s Expert Ginseng Guide
JungKwanJang deployed Juphy AI to transform its customer engagement, providing immediate, personalized product recommendations and automating expert-level support. Seamlessly integrated with Shopify, Juphy AI was easily trained on JungKwanJang’s vast product catalog, health benefits, dosage guidelines, and tone of voice, acting as an intelligent, always-on ginseng expert.
Key capabilities enabled by Juphy AI include:
- Smart Product Recommender: Educated customers and provided tailored suggestions based on their specific needs, health goals, and Browse history.
- Customer Support Automation: Handled a wide range of routine queries, product recommendations, and detailed customer support requests, significantly reducing manual tasks.
- Expert-Level Guidance: Offered clear, accurate, and personalized advice on ingredients, usage, health benefits, and compatibility for various health conditions.
- 24/7 Global Availability & Multi-lingual Detection: Provided continuous support, answering inquiries and offering detailed product advice around the clock to customers in different time zones and over 98 languages.
This comprehensive approach ensured customers received accurate, relevant suggestions and expert guidance, driving higher engagement and significantly improved conversion rates while boosting operational efficiency.
The Transformation: Direct Sales, Enhanced Efficiency, and Round-the-Clock Expert Support
In just 13 months, Juphy’s AI delivered powerful, measurable impact:
- 1,092 product recommendations delivered in just over a year — with 58 converting directly into sales.
- Generated $8,481.47 in total revenue during the 13-month period — highlighting a strong sales impact with a 3X ROI to Juphy’s subscription.
- Saved 200+ hours by automating customer support tasks throughout the 13-month period — freeing the team to focus on complex inquiries.
- Managed 2,128 conversations during this time — guiding customers to the right products faster and more efficiently.
- Provided expert advice on ingredients, usage, and health benefits — helping customers make informed decisions throughout the year.
- Delivered 61% of product recommendations during nighttime hours — providing reliable support across multiple time zones throughout the year.
Upsell & AOV Impact
Thanks to smarter, personalized recommendations, JungKwanJang saw a measurable lift in average order value (AOV) by an 11%, as customers increasingly purchased more suitable and comprehensive ginseng products. These results freed JungKwanJang’s team to focus on strategic growth and complex customer inquiries, while the AI agent handled routine questions — maintaining a seamless, expert-level shopping experience 24/7.
💡 See personalized sales support in action — start your free Juphy trial today and boost your Shopify sales.
24/7 Support in a Global Market: Keeping Customers Engaged Anytime
JungKwanJang’s shoppers come from diverse time zones across 40+ countries, often Browse evenings and weekends. Before Juphy, many off-hours inquiries about product suitability, ingredients, or dosage went unanswered until business hours, missing crucial revenue opportunities.
With Juphy AI’s round-the-clock automation, customers now get instant answers to:
- Specific product recommendations based on health goals
- Safe product usage and dosage for different age groups or conditions
- Detailed information on ingredients and their benefits
- Clarifications on product differences (e.g., Hong Sam Won vs. Pill King)
This not only increased conversions during these off-hours but also saved the team from spending an additional 200+ hours annually on repetitive tasks.
Built for Shopify Certificate: A Standard of Excellence
Juphy AI holds the ‘Built for Shopify’ badge, a mark of quality and reliability within the Shopify ecosystem. This certification demonstrates Juphy’s commitment to meeting Shopify’s highest standards for app performance, security, and seamless integration.
Unlike other AI solutions, Juphy is fully embedded within the Shopify admin console, allowing merchants to manage everything from a single panel without switching between platforms. This integration ensures a smooth workflow, enhancing usability and credibility.
Additionally, Juphy achieves full API integration with Shopify, providing real-time access to all Shopify data. As a result, Juphy’s AI Agent delivers significantly enhanced performance, offering superior functionality and user experience.
What You Can Expect If You’re a Shopify Supplement Store with:
If you’re a Shopify supplement store aiming to:
- Deliver personalized, expert sales guidance without increasing headcount
- Raise average order value and cross-sell revenue through tailored recommendations
- Provide instant, 24/7 product advice to educate customers and reduce hesitation
- Free up your team from repetitive questions to focus on strategic growth and complex cases
…you’ll likely see:
✅ 1,000+ personalized product recommendations annually
✅ $8,000+ in direct AI-driven sales annually
✅ 10+ hours saved weekly, equivalent to significant operational cost savings
✅ Increased off-hours conversion rates for a global customer base
✅ Stronger customer trust through instant, accurate expert advice
Ready to Bring Your In-Store Supplement Expert Online?
Start your free trial with Juphy today and provide your customers with personalized, expert-level support — anytime, anywhere. See how fast your Shopify store can gain efficiency and increase sales with Juphy AI’s digital supplement consultant from day one.
Experience it live in under a minute — no technical skill needed.