Maximizing Customer Experience & Sales: ProSmoke BBQ’s AI-Powered Success in Outdoor Cooking

Ceyda Duz

Industry
Outdoor Cooking & BBQ Equipment
Mostly Used Features
- Smart Product Recommender
- Real-Time Customer Support Automation
Channels
Shopify
Tools
Juphy’s AI Agent for E-Commerce

About ProSomke BBQ
ProSmoke BBQ is a UK-based retailer specializing in high-quality BBQ smokers, grills, and accessories. Catering to BBQ enthusiasts and professionals, ProSmoke BBQ offers premium outdoor cooking equipment that enhances the grilling experience. Their Shopify store provides an extensive range of products, including offset smokers, pellet grills, and specialty rubs, attracting both home cooks and competitive pitmasters.

USE CASE #1: Driving Conversions with AI-Powered Product Recommendations
The Challenge
With a diverse product catalog featuring offset smokers, BBQ grills, and accessories, ProSmoke BBQ frequently received detailed customer inquiries about product specifications, availability, and details. Customers needed quick and accurate responses to make informed purchasing decisions.
Common customer inquiries included:
- “I am interested in a 1975 Black Wagon with an Assisted Door or a 1975 Trailer with an Assisted Door. What are the differences?”
- “How many pork butts can you fit on your 250 offset smoker?”
- “Do you have the Gozney Arc in stock? We want to see the size differences.”
Manually handling these queries demanded substantial time and effort due to the need for extensive, expert-level guidance about BBQ’s.
The Solution
Juphy AI acts like ProSmoke’s top sales rep and resident BBQ expert—available 24/7 to guide visitors through product details and help them find exactly what they need. By analyzing visitor behavior and inquiries, Juphy AI ensured potential buyers received relevant BBQ suggestions personalized for their needs. With its real-time inventory tracking feature, Juphy’s AI Agent also helps customers check stock availability, ensuring a smooth shopping experience for offline stores as well.
The Results Within the First Month
- Handled 95% of customer inquiries related to BBQ’s on ProSmoke’s website, significantly reducing their customer support workload and costs.
- Delivered a high volume of personalized product recommendations, enhancing engagement and conversion opportunities.
- Contributed to multiple direct AI-led sales, showcasing Juphy’s impact on revenue.
- Provided 76% of responses during the day and 24% at night, ensuring round-the-clock assistance for customers researching purchases outside business hours.

USE CASE #2: Automating Customer Support for Faster Responses
The Challenge
As a niche retailer catering to BBQ enthusiasts, ProSmoke BBQ needed to ensure customers received quick and efficient support for inquiries related to product specifications, shipping details, back-in-stock updates, and order tracking. Delayed responses risked losing potential buyers to competitors, especially for customers looking for immediate assistance.
Common customer inquiries included:
- “When do you expect the Goldees rubs to be in stock?”
- “Do you stock large grills and griddles for outdoor BBQ setups?”
- “What are the shipping options available for a 250 offset smoker?”
The Solution
Juphy AI automated responses to frequently asked questions, providing instant and accurate information about ProSmoke BBQ’s products, shipping policies, and back-in-stock notifications. This ensured that customers received real-time assistance without having to wait for human support, improving their overall shopping experience.
The Results
- Ensured round-the-clock support with a balanced distribution of responses across day and night, ensuring 24/7 support availability.
- Reduced response times significantly, increasing customer satisfaction and engagement.
Looking Ahead
Building on the early success of Juphy’s AI-powered support, ProSmoke BBQ plans to further integrate AI into its customer service and sales strategy. By leveraging advanced AI capabilities, the company aims to refine product recommendations, enhance stock tracking, and continue providing top-tier support to BBQ enthusiasts across the world.
Built for Shopify Certificate: A Standard of Excellence
Juphy AI holds the ‘Built for Shopify’ badge, a mark of quality and reliability within the Shopify ecosystem. This certification demonstrates Juphy’s commitment to meeting Shopify’s highest standards for app performance, security, and seamless integration.
Unlike other AI solutions, Juphy is fully embedded within the Shopify admin console, allowing merchants to manage everything from a single panel without switching between platforms. This integration ensures a smooth workflow, enhancing usability and credibility.
Additionally, Juphy achieves full API integration with Shopify, providing real-time access to all Shopify data. As a result, Juphy’s AI Agent delivers significantly enhanced performance, offering superior functionality and user experience.

Try Juphy AI Today
Take your Shopify store to the next level with Juphy’s AI Agent. From personalized customer engagement to 24/7 automated support, Juphy AI is designed to drive sales and enhance customer satisfaction. Don’t wait—start your free trial today to experience the future of e-commerce!
