Changing Fashion Retail with Juphy AI: Camille Boutique Paris’s Success Story
Ceyda Duz
Industry
Fashion
Mostly Used Features
- Smart Product Recommender
- Customer Support Automation
- Cross-sell and Upsell
Channels
Shopify
Tools
Juphy’s AI Chatbot for E-Commerce
About Camille Boutique Paris
Camille Boutique Paris is a fashion brand that seamlessly blends timeless elegance with bold, edgy aesthetics, offering accessible luxury for style-conscious individuals. Through its Shopify store, Camille Boutique Paris delivers curated collections to customers across Europe and the United States, providing a high-end yet approachable shopping experience.
USE CASE #1: Increasing Customer Satisfaction through Detailed Product Assistance
The Challenge
Customers frequently sought detailed information about product sizing, material care, and shipping policies. Camille Boutique Paris aimed to address these queries promptly and accurately, reinforcing its commitment to exceptional customer care.
The Solution
Juphy AI’s Smart Product Recommender provided personalized, detailed responses to customer inquiries, such as recommending the best size, color, and complementary products, or advising on fabric care. Juphy’s AI Agent seamlessly supported customers at every touchpoint, ensuring each shopper felt valued throughout their journey.
The Results
- 531 products recommended based on customer needs and preferences from which 4 turned into sales.
- Empowered customers with relevant, real-time assistance, leading to increased engagement and satisfaction.
USE CASE #2: Enhancing Customer Engagement and Conversions with Personalized Assistance
The Challenge
Camille Boutique Paris faced challenges in replicating the personalized in-store shopping experience for online customers. The brand needed a solution to deliver timely, relevant, and tailored assistance, particularly during peak hours and late-night activity.
The Solution
By integrating Juphy’s ChatGPT-powered AI Agent into their Shopify store, Camille Boutique Paris provided a 24/7 virtual shopping assistant to engage and guide customers. Juphy AI handled product inquiries, such as sizing and fabric care, and offered personalized recommendations based on browsing behavior, mimicking a personal shopping assistant experience.
Common customer inquiries included:
- Return & Exchange Policies: What is your return policy for sale items?
- Sizing: What size should I choose for the Waltina Women’s Pure Wool Sweater?
- Product Details: Is the fabric of the Colby Comfortable Long Coat suitable for dry cleaning?
- Shipment & Order Tracking: What are the estimated shipping times for international orders?
The Results
- 806 conversations handled by Juphy AI, driving increased engagement.
- Over 60 hours saved for the support team.
USE CASE #3: Providing Continuous, Personalized Support with 24/7 Availability
The Challenge
Camille Boutique Paris sought a solution to engage customers outside regular business hours, particularly during increased nighttime traffic.
The Solution
Juphy AI’s 24/7 availability enabled Camille Boutique Paris to assist customers with inquiries on sizing, product availability, shipping, and more, even during late-night shopping surges with its Customer Support Automation. This constant support maintained high service levels and boosted conversion rates when the in-house team was unavailable.
The Results
- 67% of product recommendations occurred during the day, and 33% during the night, effectively capturing late-night shoppers.
- Increased conversion rates through consistent, personalized support, available around the clock.
Built for Shopify Certificate: A Standard of Excellence
Juphy AI holds the ‘Built for Shopify’ badge, a mark of quality and reliability within the Shopify ecosystem. This certification demonstrates Juphy’s commitment to meeting Shopify’s highest standards for app performance, security, and seamless integration.
Unlike other AI solutions, Juphy is fully embedded within the Shopify admin console, allowing merchants to manage everything from a single panel without switching between platforms. This integration ensures a smooth workflow, enhancing usability and credibility.
Additionally, Juphy achieves full API integration with Shopify, providing real-time access to all Shopify data. As a result, Juphy’s AI Agent delivers significantly enhanced performance, offering superior functionality and user experience.
Try Juphy AI Today
Take your Shopify store to the next level with Juphy’s AI Agent. From personalized customer engagement to 24/7 automated support, Juphy AI is designed to drive sales and enhance customer satisfaction. Don’t wait—start your free trial today to experience the future of e-commerce!