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The Role of Chatbots in Personalized Online Shopping
Personalization is crucial for the success of many businesses, including e-commerce. Research reveals that 66% of customers expect companies to understand their needs and expectations. Because customers can’t physically visit e-commerce stores, they anticipate a personalized online shopping experience. Chatbots fill this gap as they serve as a tool for businesses to efficiently create a […]
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Glory-Anna Oshafi