Customer appreciation is a way to thank your customers for choosing you or your business among the many possibilities. Customers you appreciate feel valued, so they build up your loyal customer base over time, and this is crucial to a business. It’s another way of saying “thank you” to your customers. Appreciating them is a […]
Style of communication changes so rapidly that you might find it hard to follow. These changes occur in all types of communication, including formal and informal; internal and external ones. Starting from the student years, many of us use emails to communicate with people. Most of the time, you cannot simply text “sup” to those […]
If you plan to improve your brand’s presence on social media, or, if you think that your social media strategy and performance is no longer working; social media audit is a concept you need to know and understand well. If you want to know exactly what social media audit is, we have covered all the […]
In today’s age, we all search where we want to go, what to eat, what to buy from a certain place, what to do in a certain situation, how much does something cost in prior before we call in to action ourselves. We want to know, if the product we’re going to buy or the […]
We are creatures of habit. We wake up around the same time everyday, practice our morning routine, take the usual route to work and when we need to buy something, we look for it in familiar places. Familiarity and practicality goes a long way but true customer loyalty, where repeat customers actively demand your goods […]
E-commerce metrics and KPIs play an important factor in determining the performance of businesses. You can track how daily changes affect the overall development of the company. Site traffic, average time spent on site, sales, and profits are important KPIs that businesses should follow. Carefully analyzing your KPI’s will help you to achieve your businesses […]
If you are a company or freelancer who actively uses social media, what you write under the photos on Instagram is as important as the photo you posted. In this blog, you will witness the importance of Instagram captions and their contribution to companies’ brand awareness and communication with customers. Are Captions Important on Instagram? […]
No one wakes up and decides to buy something. Life is a journey, so are sales and marketing. People go through a journey to make a purchase. They find a company, get attracted to a brand, understand the product, explore its authenticity, get convinced to buy, and after all that, they decide to make the […]
Effective customer communication is key for a brand’s survival and development. Properly prepared customer communication strategy enables reduced customer acquisition costs, maximized customer value and improved retention rate. That is why good customer communication management is a serious issue that all businesses need to deal with. So, what exactly should businesses understand from the concept […]
Social media is a place where every day millions of people share what they want to show off to the world. Some people have their profiles open to the world and some may choose to keep it between family and friends. Sometimes you make posts about yourself but sometimes you can include a friend or […]