Behind every successful e-commerce company is a successful e-commerce strategy. From website designs to marketing tactics, there’s a lot we can take for our e-commerce stores. Today’s spotlight is on Turtle Beach, and we’ll review them from different viewpoints. About Turtle Beach Turtle Beach is an American gaming accessory manufacturer based in San Diego, California, […]
Welcome to this week’s essential guide to the latest e-commerce and AI news. Get ready as we spotlight Etsy’s innovative, creative standards, 2024 beauty industry trends, and exciting product updates from Captive8, e.l.f. Beauty, and HyperFinity. Stay ahead with the hottest topics, the latest retail trends, online shopping insights, and advancements in retail AI. Keep […]
There are over 26 million e-commerce websites worldwide. If you’re thinking like me, one word should be flashing red in your mind: “Competition.” The only way to stand out of the competition, and direct a larger portion of the market share to your website is by increasing your brand awareness. If you’re not getting enough […]
Olly is a San Francisco-based vitamin and supplement brand that sells its products through a variety of offline and online channels. It was founded in 2013 and debuted its first products in Target stores in 2015, aiming to simplify vitamin shopping. It focused on the end benefit rather than the individual ingredients. They also turned […]
Welcome to our latest e-commerce and AI news roundup. This week, dive into the evolving retail landscape with insights into Pinterest’s expanding role, the rising influence of social media on UK shoppers, and exciting product updates from industry leaders like Amazon, ParcelLab, and ShipStation. Stay ahead with the latest trends and pivotal discussions in retail […]
Every brand is created to make a profit, but no brand can differentiate from the rest and become preferred by customers by stating that. To stand out from the crowded, competitive environment, a brand must leave aside profits and justify its existence, providing a unique benefit to the consumer. It means clearly stating its mission, […]