One of the most popular messaging apps today, WhatsApp is among the leading social commerce players with its business solutions. While many companies use the free app or the API for sending promotional or transactional messages to their customers, some businesses utilize the tool’s features to create complete shopping experiences. WhatsApp marketing features enable customers […]
If you have read this introduction to WhatsApp Business, you might be intrigued to try it out. And if you’ve learned the differences between WhatsApp Business App and WhatsApp Business API from this guide, you might have chosen the one that’s right for your business. Whatsapp Business is becoming more influential and significant every day. […]
WhatsApp was launched on iOS as a chat app for personal use in late 2009 and hit a milestone of 200 million monthly active users only five years later when it was acquired by Facebook. Today it has more than 2 billion monthly active users globally, making it the most popular mobile messenger app among […]