If you are involved in e-commerce, it is likely that you are active on social media, getting in touch with your customers and prospects through DMs and instant messages. To create a seamless shopping experience and increase accessibility, many companies add widgets for instant communication on their websites and Shopify stores. WhatsApp Chat Widget is […]
The social media ecosystem is a fast-paced hub of customers and potential leads that has triumphed over all the other marketing and sales platforms for brands. The social media revolution is about dynamically sharing valuable and engaging content and attractively promoting it across all social networks globally. A customer-centric social media strategy touches all parts […]
Instagram Stories have been around since 2016, but it appears to be making a significant comeback in popularity in recent years. Currently, over 500 million people post an Instagram Story daily, and 36% of businesses use the feature for brand promotion. With the struggle for visibility that many users face on Instagram, Instagram Stories have […]
When it comes to product photography, we have a lot to learn from real estate advisors. You know what I mean if you’ve ever browsed a real estate website or stumbled upon a spacious home with perfect lighting, only to find out that it’s actually slightly larger than a wardrobe in real life. Those photos […]
The e-commerce industry is constantly evolving. Some brands consistently do better than others in selling their products and services to customers. Do you know why? Businesses know online shoppers don’t stick to one sales channel for shopping, so brands don’t sell only on one or two sales channels but reach wherever their customers are. According […]
Today, navigating social media can feel like sailing the high seas. Sometimes, it’s smooth sailing with clear skies, but you might find yourself caught in a storm at other times. That’s where a trusty compass – your social media SWOT analysis – comes in. In this guide, we’ll explore how to perform a SWOT analysis […]
