Are you maximizing the potential of your e-commerce marketing strategy? As an e-commerce store owner, you invest a lot into all kinds of marketing — paid search ads, paid social media ads, email marketing, social media promoting, and promoting content on your e-commerce website. All these marketing forms are extremely important but require a lot […]
According to Statista, retail e-commerce sales amounted to approximately $5.2 trillion in 2021, and it is forecasted to reach about $8.1 trillion by 2026. Another research by PipeCandy estimates that there are 12 million e-commerce companies globally, excluding China. This means that the competition is growing stronger day by day, and getting organic traffic for […]
When I want to make an online purchase on a website, I make a beeline for one section on the product’s page. No, it’s not the product image or the product description but the ratings and review section. I’m obsessed with reading reviews — only until I’ve had my fill of the product’s reviews do […]
Gone are the days when only huge brands could promote their products through the use of influential figures. While celebrities are still an exclusive group that is reserved for more prominent brands, now everybody can actually be famous for at least 15 minutes and collaborate with a brand to endorse their products to a highly […]
In the rapidly evolving world of e-commerce, establishing an efficient, scalable warehouse is pivotal, serving as the backbone of operations; efficient warehouse design helps to ensure that products are stored, managed, and dispatched with precision and timeliness. But what exactly constitutes a stellar e-commerce warehouse design? According to Forbes, by 2026, almost a quarter (24%) […]
Shopify is an e-commerce giant that’s hard to miss on the online store landscape, and many businesses flock to the platform to set up online storefronts, attracting customers all over the world. As of 2023, Shopify boasts a significant market share of 25% in the global e-commerce platform market, with its total revenue standing at […]