Customer service is the backbone and one of the most critical elements of every business. It has become a significant differentiator to get an edge over the competition. A brand’s reputation is built over time, and customer service can make or break a brand and its reputation. Customer expectations are always on the rise, and […]
E-commerce and social media are two peas in a pod as brands, retailers, and e-commerce marketers put this media to greater use to create brand awareness, connect with target customers, and promote products/services through organic posts and targeted ads. Social media is a powerful tool for e-commerce websites. The ability to direct shoppers toward a […]
Customers are essential to every business, and the best companies are built on happy customers. Every company wants its customers to be happy and satisfied with their products/services and stay loyal to the brand. The happiness of customers is the key to any business’s growth. A happy customer base is a driving force for revenue […]
There are over 3.8 billion active users on social media today. That’s almost half the world’s population, making us think that social media is a vast platform where many communicate. It’s a perpetual back-and-forth for businesses and brands. Social messaging has been increasingly popular in recent years. Interactions with brands have transformed as a result […]
For those managing Shopify stores, it offers an unmatched avenue to interact with customers, driving both attention and traffic to their online spaces. The comments feature on Facebook is essential, serving as a direct line to receive feedback and engage with content viewers. Yet, when issues like invisible comments occur, they hinder this valuable interaction, […]
Customers are the lifeline and oxygen for any business to survive. That’s why a solid customer acquisition strategy is needed to bring in new customers consistently and retain the existing ones. Customer acquisition is the method of onboarding new clients within the business framework. But according to a study by ProfitWell, customer acquisition costs have […]