If you’re looking to improve your digital marketing strategies, it’s not any surprise if you’ve asked yourself this question at least once: Social Media Marketing or Email Marketing? It’s a tough choice to make, considering that they’re both vital marketing tactics in the eCommerce world and other businesses that rely on digital marketing. Why? Email […]
Before you get frightened or worried about what a Dark Post on Facebook is, you should read this first. Facebook Dark Posts are not evil or mysterious like they sound. They’re not some undercover operation posts meant to harm you or other Facebook users. The concept behind “Dark Posts” is that they’re meant for only […]
A survey conducted by the U.S. Census Bureau’s Small Business Pulse revealed that 28.8% of small businesses announced a significant price increase in September 2021, while 40.3% of them announced moderate price increases. Price hikes like this featured across various sectors and industries, leaving disgruntled consumers in its wake. Communicating a price increase to customers […]
Social media has no doubt become one of the most convenient ways businesses share and connect with customers globally. It has also become a great influence on consumer behavior. Not convinced? Did you know that 48% of Americans between 18 and 34 have bought a product from social media? Surveys also show that 49% of […]
One of the foremost priorities of many companies is growth — especially customer growth and retention. A study conducted by Harvard Business School records that as little as a 5% increase in customer retention can lead to as much as a 95% increase in profit generated. Impressive, isn’t it? The high costs of acquiring new […]
Digital customer support solutions have become one of the top choices for B2B and B2C companies these days. A 2020 Hubspot report shows that 86% of service teams affirm that help desks increase their productivity, and 51% of teams affirm that they rely on help desk services. However, companies looking to shift to IT support solutions […]